Rustic art has launched a new product called Menstrual Cup which is a more hygienic and eco-friendly style of dealing with menstruation, a challenge faced by women every month. To market the Menstrual Cup, a box was required to be designed. Considering the factors that menstrual cup saves the environment from the harmful effects of sanitary napkins and tampons, we designed the packaging keeping the element of sustainability alive by way of using the earthy shades symbolizing a direct connection with the product’s eco-friendliness.